4 Steps to Kicking Off Email Success
Starting a newsletter or a new email program is a daunting process. Find out what four basic levers you can pull for ongoing success. 4...
top of page
The Email Expert Africa Blog
Learn the latest email marketing tips and tricks to help you win
Des Brown
Jun 67 min read
Audience Lifecycle Segmentation for Email Senders
Why is it so crucial to segment our subscribers based on relationship stages? Find out how to make the best out of your segmentation...
Des Brown
May 304 min read
10 Free tools to help you win at email
Email isn't an island. Relying on your email platform features only goes so far. Discover 10 free email tools to help you scale your...
Des Brown
May 234 min read
Emails built for short attention spans
You can't stop readers from skimming your emails. You can, however, create campaigns that can effectively appeal to skim-readers. Learn...
Des Brown
May 174 min read
How to help your email audience
Here's a harsh reality: Your emails won't make money if you don't help your audience in some way. Learn how to do that well in today's...
Des Brown
May 93 min read
Using AI to send better emails
AI is practically changing the world already. Soon, AI will change the email world too. Are you ready for that? Find out in today's email...
Des Brown
May 27 min read
3 Underrated ways to grow a newsletter audience
Growing a newsletter audience can be tricky. Today we explore 3 ways you may not have considered to grow an email audience. Growing an...
Des Brown
Apr 264 min read
Creating a strong newsletter sign-up page
You may know this already, but we'll remind you anyway. You cannot sleep on your newsletter landing page - Learn why here. Let's go ahead...
Des Brown
Apr 194 min read
10 Uncomfortable Email Marketing Realities
10 uncomfortable email marketing realities you may not want to hear. Because we all need a reality check at times.
Des Brown
Apr 126 min read
What your email metrics are actually telling you
Your email metrics hold a little more information than you may think. Learn how to decipher these using these tips. Your email metrics...
Get blog content in your inbox
Get regular blog articles straight to your inbox. Don't miss out on the best email marketing knowledge to help you make the most out of your emails.
bottom of page