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The Email Expert Africa Blog
Learn the latest email marketing tips and tricks to help you win
Des Brown
Oct 20, 20238 min read
The 10 Steps of a Successful Email Strategy
Every email strategy starts somewhere. Today we'll take a look at 10 steps any email creator can use to craft a successful email...
Des Brown
Oct 13, 20237 min read
12 practical tactics to grow an email audience
Who better to learn about email audience list growth than from an expert email marketer? Email list growth doesn't have to be difficult...
Des Brown
Oct 7, 20235 min read
Leveraging Transactional and Automated Emails for Success
Do you know the difference between a transactional and automated email? Learn how to use these emails for greater conversion success....
Des Brown
Sep 30, 20234 min read
Segment your email list for better engagement
As a marketer, especially in email, the word segmentation will have popped up at least once a day. Here's how segmenting your email list...
Des Brown
Sep 22, 20234 min read
Tips for keeping a clean email list
Your email success is heavily dependent on the quality of your email database. So how do you do this? We discuss a few tips to help you...
Des Brown
Sep 15, 20233 min read
What are machine clicks and what do they have to do with email marketing?
Machine clicks in emails are here to stay. So what can you do as an email marketer to work with these? Have you seen a surprising rise in...
Des Brown
Sep 9, 20233 min read
10 Elements of a successful email campaign
Getting your emails right can be challenging, so what should you focus on to execute a successful email campaign? Today we'll explore the...
Des Brown
Sep 2, 20238 min read
6 Email Marketing Strategies Leading Brands Will Never Tell You
Think about it: Who would give away their hard-earned success secrets for free? Take a peek behind the curtain at some email marketing...
Des Brown
Aug 25, 20233 min read
How To Avoid Clipped Emails in Gmail
In the world of email marketing, every pixel and word counts. The last thing you want is for your carefully crafted emails to get clipped...
Des Brown
Aug 19, 20235 min read
Growing an email audience while staying out of the spam folder
Regardless of the industry you’re in, I have some bad news for you. Your database is very likely out of date, your emails are going to...
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