The Email Expert Africa Blog

Learn the latest email marketing tips and tricks to help you win

May 24, 20233 min read

Five ways to stop email subscribers from ghosting you

The point of sending emails is to get people opening and clicking, right? So what the heck do you do if your subscribers begin ghosting...

May 19, 20232 min read

Using the rule of one to create amazing email campaigns

What do you know about the rule of one? Let's discuss how you can go about using the rule of one to create amazing email campaigns 👇...

May 8, 20232 min read

Why email marketing list segmentation matters

This is the reason why email marketing list segmentation matters

May 5, 20232 min read

3 rules NOT to follow about email marketing

Many marketers have a fair understanding of the email game and know how to get the most from their email marketing campaigns. There are...

May 1, 20232 min read

Creating emails that get read by skim-readers

Did you know that, on average, only 37 - 200 words of your email campaigns are read by your email audience? So how do you prevent your...

Apr 27, 20232 min read

Why no one is signing up to your email list

You've crafted an amazing email sign-up form, but no one is signing up! This might help you if you're asking "𝘽𝙪𝙩 𝙬𝙝𝙮?"... Now,...

Apr 21, 20232 min read

Are you making these five email list-building mistakes?

So many marketers make these five list-building mistakes 💀 Are you one of them? Before we discuss what you may be getting wrong, I need...

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