Email that actually works.
For your business,
or your audience.
Most senders know email matters.
Far fewer have it performing the way it should. I’ve spent 12+ years closing that gap for brands and newsletters, bringing international know-how and a genuine feel for the African market.

Trusted by brands and newsletters across the globe

You don't have to take my word for it.
“Just add Des. That should be your subject lines, because I have you to thank for the 55% list growth. THANK YOU!”
Daneille Cambio
Try&Reply
“Your strategies and guides have been a boon to our business. We saw a massive order increase. Highly recommended, thank you Des.”
Gavin Hartman
Custom Fit Solutions
“Your ongoing input continues to elevate these newsletters each month. We truly appreciate you, Des.”
Mike Hewan
Grapevine Global
“A phenomenal talk. Your contribution to our event is appreciated, and we hope to have you back.”
Joan Moya
Radius Solution Group
Recognise any of these?
Your emails land in spam, not the inbox.
They’re getting sent. They’re just not getting seen. (Think of it like a highway between you and your reader, with every traffic light stuck on red.)
Your setup quietly leaks revenue.
The CRM, newsletters and automations exist, but they’re not earning their keep or creating returns.
You’ve outgrown your platform.
Or you picked the wrong one, and now you’re fighting the tool (and the support team) instead of using it.
Your list growth has stalled.
You know the audience is worth growing. It just isn’t. You're trying all those "guru" hacks, but the audience trickles in too slowly.
So, which one are you?
For Businesses
You need email done properly. Deliverability, CRM, automation, newsletters, strategy and someone senior who stays in the room. For service & e-comm businesses, and the agencies serving them.
See how I help Businesses →For Leaders & Creators
You want to grow an audience that’s actually yours, and learn how to keep it. Coaching and training from someone who runs newsletters every single day.
See how I help Leaders & Creators →More partner than consultant
Plenty of people will hand you a strategy deck and disappear. That’s never been how I work. I get into the detail with you, set things up properly, and stick around until email is genuinely doing its job. No hype or borrowed playbooks. Just practical work that holds up over time.
And one honest thing most people won’t tell you: email rewards the senders who put the foundations in. The ‘$42 for every $1’ headline gets thrown around a lot. It’s real, but only if the strategy, the engagement and the structure are right first. That’s the part I help you get right.
Want to get sharper at email? Start here, for free.
Email Advice In Your Inbox is where I share practical advice, tools and what’s actually moving in the industry, local and global. No fluff. Just the stuff you can use to learn about email from your inbox.
Ready to work together?
No two senders are the same, so there’s no one-size answer here. The real question isn’t whether email can perform for you. It’s who’s going to help you make it happen. If you’d like that to be me, let’s talk.
Book a call